Helping Longbow accelerate into the UK’s leading EV startup

Longbow Motors founder Daniel, was an early Tesla employee and has since went onto work for some of the most innovative car companies in the world. As Regional Head for Polestar in the Middle East, he would meet an enthusiastic new owner, Gareth who was a huge fan of Polestar’s design philosophy, as well as a proud new owner of a Polestar 2 (Performance model).

With lots of conversations, a successful COP 28 together and an appearance at NXME (Gareth’s Design & Tech event in 2024)… the Acid Works team jumped in to provide some help on their initial website build, brand and messaging which was in need of jumping up a gear.

It’s been a great project to be part of. The timing couldn’t have been better too — the Longbow team had just received the first renders of their Roadster and Speedster concepts, and the excitement around what they were building was hard to ignore.