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KCCNC NA 2023 breezes into Chicago. Here’s what we did

Gareth Davies
By Gareth Davies 2 min read
18 Dec 2023

Earlier this year we delivered the master creative for another Kubecon + Cloudnativecon North America. The theme was inspired by Chicago’s classic architecture, a retro look to the future and the autumnal energy that flows through the famous windy city.

We wanted to dive into history of the city and America’s invention of the future across generations. Taking inspiration from vintage futurism and architecture of Chicago

Here’s what we did

  • Event master creative
  • Venue branding support
  • T-shirts and merch
  • Post event report design and production
Concept inspiration from the event blending retro futurism themes with art deco illustration
Additional examples of how we developed the creative and autumnal colour palette

The final roll out

The final artwork was deployed with a brighter, more neon palette, moving away from the autumn look and feel for something more vibrant and bold. The events team introduced the concept of floating sphere’s around the venue to mirror the curved, art deco concept. Overall it was a successful execution and another high quality theme for Cloud Native Computing Foundation’s / Linux Foundation’s flagship event.

The optimised event registration page on tablet and mobile
CNCF CTO Chris Aniszczyk takes to the stage
Master creative welcomes early arrivers in the conference venue
Attendees await the opening keynote
The extended concept rolled out with colourful spheres around the venue
KCCNC NA 2023 adorns the streets of Chicago
Artwork applied event across print collaterals
Another packed main hall for Priyanka Sharma’s opening keynote
The main hall buzzes with energy
SpeakEasy Productions founder Chad Torbin premiers the eBPF documentary
Smiles all around across the venue halls

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