Insight

Iconic Ibiza logos that defined a generation

Neil Evans
By Neil Evans 4 min read
06 Oct 2023

We caught up with good friend, Ibiza mover and shaker and fellow mackem, Neil Evans during a pitstop in Dubai. He’s Music Director of Ibiza’s largest nightclub… Amnesia and has overseen a return to form for the legendary venue that’s famous for starting it all back in 1986’s famous Summer of Love and DJ Alrfredo’s dj sets. A moment in time that inspired countless British / European revellers to return home and start their own parties.

Both Neil and Gareth grew up in the late 90s and quickly became teenage clubbing wingmen, so with him back in Dubai on business, it was great to get the chance to reminisce on our favourite clubbing moments, discuss industry insight and some of our favourite Ibiza logos of all time.

First up… there can be only one:


1/5 Amnesia

It’s one of few remaining names, brands and experiences around today, so it’s only right to include this in our top list.

Amnesia has only refreshed it’s logo once in it’s 50 year history

Gareth – What I find most charming about Amnesia is its mostly unchanged type. It’s still just as memorable today as it’s always been and looks equally as mysterious as it does local, traditional and wonderfully Spanish.

Neil – Of course Amnesia means a lot to me as it’s where I work and have been going since I was 18 years old. But yes indeed, there’s a power and a mystery about it, perhaps it’s the scale of the venue, it’s slightly intimidating, ominous but ultimately a place of happiness and togetherness for clubbers across the decades.


2/5 Pacha

Pacha, widely regarded as ‘the world’s most famous nightclub’ and perhaps one of the world’s most famous logos.  Its red cherry logo is a beacon of quality around the world, a brand and lifestyle phenomenon.

The iconic global icon that’s transcended the small Spanish island

Gareth – As a designer Pacha’s cherries are amongst the most recognisable logos, honestly speaking… in my late teens, Nintendo and Pacha come to mind when I think of logos I remember. It’s just a beautifully simple yet iconic silouhette with the red and green working perfectly. Thinking back, what’s equally impressive is the business behind the logo, it’s been on point with merch and its global scale for as long as I can remember. Clubs aside, the brand has grown globally as a happening taste maker, that’s as much of a lifestyle brand as it is a night life one.

Neil – Of course Amnesia means a lot to me as it’s where I work and have been going since I was 18 years old. But yes indeed, there’s a power and a mystery about it, perhaps it’s the scale of the venue, it’s slightly intimidating, ominous but ultimately a place of happiness and togetherness for clubbers across the decades.

Vintage Pacha photos, Grace Jones was known for her attendance and a scene from Subliminal with Eric Morillo

 

Additional Questions
With having some investment in the billboard space around the island (which famously pretty much exclusively promote clubs, parties and DJs). How’s that going and how do you see physical advertisements role in Ibiza specifically in 2023?

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4/4
With having some investment in the billboard space around the island (which famously pretty much exclusively promote clubs, parties and DJs). How’s that going and how do you see physical advertisements role in Ibiza specifically in 2023?

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And finally, looking back to late 90s when we both started going, whats your top 5 logos from the island of all time?

Space

Space in the late 90s circa 1997 – 2002 was the generally regarded as the pinnacle of clubbing on the island during that period, for us at least. As Global Underground mega fans, Space was indeed the place where the trance inducing magic of progressive house (Sasha’s Global Underground CD being the shining example) was most commonly heard. That, along with a generally epic line up brought together by the many ‘Space on Sundays’ 22 hour sessions.

 

5. Circo Loco @ DC10

 

Pacha 

 

 

Neil Evans

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